All Episodes
Displaying episodes 1 - 13 of 13 in total
An Update from Jeff Almost Three Years Later
The guys talk about how The Dialogue Doctor has changed Jeff’s life—all for the better.
Questions and Answers
Jeff asks J. his most pressing questions.
All About Podcasting
With Jeff’s predisposition for talking to others, the guys explore what it takes to launch a podcast.
Refining the Website and Home Page Sales Copy
From customer testimonials to pricing tables, the guys go deep on the elements every website needs.
Lead Generation and Setting up the Workflow
Jeff and J. discuss the mechanics of setting up an online business, from the website to consideration of a business entity.
Laying out the Web Page
Jeff and J. discuss the mechanics of setting up an online business, from the website to consideration of a business entity.
Getting Specific
The guys talk in depth about the customer mindset and how client work is like therapy.
Crafting Customer Archetype Stories
Going deep on the customer archetype stories, Jeff and J. discuss how to frame the relationship so that both sides win.
All Problems Can Be Solved
The guys discuss the power of emotion in purchasing decisions, and the reasons people will (or won’t) take action.
Time to Niche Down
Jeff and J. continue working through the Story Brand framework and the Business Model Canvas, trying to identify Jeff’s niche.
Jeff Knows He Can Do This
Using a combination of Story Brand and the hero’s journey, Jeff identifies his skill stack, excited to work a business model he knows he can do.
The Journey Begins
Jeff’s odyssey begins with J. at his side. The guys frame the process using the Business Model Canvas.
Starting from [less than] Zero
Jeff and J. get together and reminisce about Jeff’s situation in 2020, and the desperation that compelled him to ask for J.’s help to start an online business.